Proven Diploma in Digital Marketing

  • Course Duration8 Months
  • Course IntakesFEB JUNE SEP
  • Course Fee LKR 136000

Proven Diploma in Digital Marketing

Proven Diploma in Digital Marketing PRO  Course by expert next of Digital Marketing (PDIDM) is a course designed to provide sound knowledge and application of proven digital marketing techniques to enhance the professional skills of Digital Marketers also the course provides a systematic framework. The program is suitable for entrepreneurs and business vendors who wish to set up their online marketing activities intramural.

Program Learning Outcomes
  • Understand the key concepts of digital marketing
  • Use analytics to drive actionable insights that improve ROI.
  • Create digital marketing strategies that align with business objectives and budgets.
  • Set up goals and monitor conversions.
  • Plan, create and effectively manage Search, Social Media, Mobile and Email Marketing campaigns.
  • Understand the latest trends and best practices in digital marketing.
  • Develop keyword strategies, understand the kind of content that attracts users

Modules

1-4 months
  • Principles of Marketing PDF
  • Emerging Marketing Technologies PDF
  • Fundamentals of Digital Marketing PDF
  • Consumer Behaviour and Sales Management PDF
  • Business & Intellectual Property Law PDF
  • Strategic Digital Marketing Planning & OSA PDF
  • Content Marketing PDF
  • Internet Marketing Communication Tools PDF
4-8 months
  • Social Media Marketing PDF
  • Display & Video Advertising PDF
  • Search Engine Marketing PDF
  • Digital campaign Tracking & Analytics PDF
  • Cyber Security Measures PDF
  • E-commerce & ROI PDF
  • AI and Automation in Marketing PDF
  • Capstone Project PDF
1-4 months

The Proven Diploma in Digital Marketing is designed for professionals with at least 6 months of experience in fields such as Marketing, Brand Management, Sales Management, Social Media Marketing, or any other Digital Marketing related field. It is also suitable for entrepreneurs and business owners who want to establish their online marketing activities in-house. This course provides valuable knowledge and skills to enhance your digital marketing expertise and take your career to the next level.

  • Traditional marketing careers who are looking to update their skills and tools.
  • Entrepreneurs and small business owners or directors
  • Anyone is hoping to implement an up-to-date digital strategy for their company.

The Professional Diploma in Digital Marketing program ensures that students are consistently evaluated through a combination of four assignments and an MCQ exam. This approach guarantees that students are equipped with the necessary skills and knowledge to excel in the field of digital marketing.

To earn the Proven Diploma in Digital Marketing Pro, students must achieve a final weighted mark of 70% or higher for the entire program. This ensures that students have a strong understanding of the concepts and skills taught throughout the course.

  • Assignment 1 - 30% of final marks.
  • Final MCQ Examination - 70% of final marks.